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SEO Training in Chennai | SEO Course in Chennai

SEO Training in Chennai

What is SEO?

Search engine optimization (SEO) is the production of quality and quantity of the traffic in search engines through organic result search. It involves creative and technical factors for improving rankings, traffic and reach. It is a non-paid form of marketing.

Search engine stimulates majority of the web traffic. Even though social media plays its role in passing information about the websites, its products and services, search engine definitely dominates it. It lifts up the business and drives traffic to website. If search engine is finding hard to locate your website, then you should definitely try SEO. Search engine optimization makes search engine work easier. In search engine when a query is entered, few results are displayed in the top position according to the query keyword. Have you ever thought why? It is because of this SEO technique.

Why SEO?

Search engine optimization is having the slightest change in websites every now and then for driving traffic to the site. These changes leave a incredible impact from the visitor’s end. Based on the improvements made on the site with appropriate keywords, search engines are likely to display your website at the top position.
SEO is done to each business website to generate traffic in the websites and blogs for an eventual increase in the website rank. In search engine some websites hit top positions in the first page and some doesn’t. With the help of this amazing technique SEO, search engine finds it easier to identify your website and rank them according to their creativity and technical factors. As the rank increases, business profit also increases.

Choose Aimit Academy for learning SEO techniques!

Aimit academy offers SEO training to students, entrepreneurs, website developers and every other individual who is interested in learning it to making a living. Expert trainers who have brought many competitive keywords with years of experience in digital marketing will handle the session. Learn the full SEO concept or any specialized aspects of SEO, the choice is yours.

Course Outline

An introduction to SEO

  • Introduction to Search Marketing
  • How Search Engine Works

SEO Research

Keyword Research

  • Keyword Analysis
  • Prioritize your keywords

Competitive Analysis

  • Why Do Competitor Analysis
  • How to do Competitor Analysis

Design & Architecture

  • F-Pattern
  • Page Speed Improvement
  • Obvious Navigation
  • Readability and Contrast
  • Clean Layout
  • Forgotten Pages

On Page Optimization

Title Tags

  • How To Use Keywords in Title
  • How To Optimize Your Title with Modifiers

Meta Tags optimization

  • How Search Engines Use Meta Description
  • How to Create optimized Meta tags with in recommended Length

Header Tags

  • How To Optimize Your Header Tags
  • How Improve Header Tags With LSI and Google Instant

Image Optimization

  • Working Procedure Of Google image Search
  • Must Do Factors in Image Optimizing

Permalink Structure

  • How to Create Recommend Permalink Structure
  • Bonus Tips For Permalink Optimization

URL Canonicalization checking

  • What is URL canonicalization
  • When to use canonical
  • Difference Between 301 redirect and canonical
  • When to use 301 redirect

Internal Linking

  • What should Internal links look like
  • How many links should I add in the page?
  • Where should I put these links?
  • Link from the most credible to the almost visible

Content optimization

  • Keyword Density Checking
  • How increase your Keyword Weight
  • Content length optimization

Robots.txt creation

  • Importance of Robots.txt
  • When and Where to use Robots.txt attributes

XML and HTML sitemap creation

Off-Page Optimization

  • Search Engine Submissions
  • Social Bookmarking Submissions
  • Directory Submissions
  • Social media Submissions
  • Article Submission
  • Web 2.0 Creation
  • Blog Posting
  • PPT Submission
  • Classified Submission
  • Blog Comments
  • Forum Posting
  • Press Release Submission
  • Business listing etc.

Local SEO

  • Who needs local SEO
  • What are the benefits for small business
  • How to Optimize Local search
  • Local SEO Link Building Strategies

SEO Tools

  • How to Track Customer Insights
  • How To use tools effectively
  • Google analytics
  • Web master tool
  • Rank Checker
  • Important Browser Plugins

  • Training by Working Professional from MNC companies
  • Project guidance taken care by IT Experts
  • One can easily get placed with tied up companies
  • Classes on sample projects & assigned to work with live project
  • Proper training for your bright future

  • 30 Days

  • Any graduates
  • Freelancers
  • Web designer/developer
  • Web master / Digital Marketing Executive

  • Firstly, One should be keen to learn
  • Working Knowledge in Computer
  • Working Knowledge in Internet

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